For churchgoers, Easter is a special time of year. The message of Easter is still significant to church members and guests who need faith, community, and support during these trying times, even though Sunday services may not look anything like they did in years past. If you want your message to reach the ones who need it, get creative and use customized banners, custom signage, and other innovative, successful strategies. (easyvet.com)
How to Protect Your Sanctuary
The lives of your congregation have seen a significant change within only over a year. Everything about daily life, including work and church, has been affected by this pandemic. More and more individuals are wanting to engage with faith-based communities in this period of unimaginable grief, fear, and insecurity.
Although it might not be wise to welcome worshipers with wide arms just yet, the CDC has released a set of simple instructions to ensure that religious congregations can meet in safety.
Ensure that your sanctuary complies with safety requirements if your place of worship is thinking about welcoming visitors for Easter services this year. Metal A-frames at your church’s entryway will gently remind guests to cover their mouths and nose with a mask.
Take Care of the Elder Members
The most involved members of religious societies are the elderly, who make up 37% of regular churchgoers. It is crucial for these high-risk individuals to have options if they are to continue supporting the church. Allocate a small number of seats for high-risk and older visitors. Make sure your senior citizens are informed of these new safety measures. Send them cards with this information, and post information on senior-focused sermons near your church.
Visibility Is Crucial
Building a congregation requires creating a warm and inviting worship space. It can be intimidating to join a new religious organization. It is far more challenging to do this during a pandemic. Don’t make members and visitors look for information if your purpose is to boost church engagement.
It’s not necessary to promote your new services or operating methods in a difficult or expensive way. There are several ways to communicate with your community that doesn’t cost much, from sending direct mailings to members of the congregation to putting up signs and banners that list service times and important announcements.
Showcase important information in a visually compelling way. Place feather banners and flags along the sidewalk of your church campus with the times and dates of your church’s services. Roadside yard signs will alert drivers and bystanders to planned events.
When writing on signs, you have to be concise and intentional. Messages like “Hello Visitors” or “Socially Distant Easter Sermon” are brief but informative announcements that are accessible to everyone. Add a link to your church’s website or social accounts on your signage so that people can learn more.
Make Sure that Your Congregation is Informed
You can reduce misunderstandings over safety protocols and service hours by trying to keep your congregation informed. Receiving important updates about modifications to regular operations, according to 53% of people, was essential for them to continue attending church. In addition, 47% of Americans stated they wished they had heard from companies and churches more often during the outbreak. If you’re concerned that you’ll overwhelm your visitors with information, don’t be: 73% of Americans reported that more COVID communications never or sporadically irritated them.
You have access to a variety of marketing channels for spreading your word. Deliver newsletters to current church members with information and inspirational messages. Make sure the homepage of your church’s website prominently displays critical information like service hours, dates, and venues. Add your YouTube or Spotify channel if you have a live-streaming option so that visitors and churchgoers can listen to previous sermons.
Check Out Custom Signs
Make sure to inform your offline and online religion community about new, secure ways for them to get involved and develop their faith. In-Person and Online Services signage and banners help inform your congregation and provide secure alternatives for anxious or high-risk visitors.
Include socially isolated Easter egg hunts or children’s ministry activities designs on your roadside posters and direct mail pieces if your institution conducts these. Include details on pick-up and drop-off protocols so parents can bring their kids to church.
Make sure your signage clearly displays dates, hours, and ways to interact with your digital platform in colors and fonts that are easy to read in custom made metal signage for churches.
Conclusion
Churches can still meet and share their word this Easter even though the way how we pray and celebrate may be different than in previous years. Always keep your focus on safety while you implement your new services. Ensure that you communicate with your congregation by sending emails and direct mail newsletters. Lastly, use friendly signs to make your worship space inviting to visitors. You may better prepare your church for Easter services and sell your message to the general public with the help of these options.
